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Scott McKay is a Toronto strategist, writer, creative director, patient manager, half-baked photographer and forcibly retired playwright.

This little site is designed to introduce him and his thoughts to the world. (Whether the world appreciates the intro is another matter.) If you'd like to chat, then you can guess what the boxes below are for.

 

 

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    "They had their cynical code worked out. The public are swine; advertising is the rattling of a stick inside a swill-bucket."

          – George Orwell

     

     

     

     

     

    "Advertising – a judicious mix of flattery and threats."

          – Northrop Frye

     

     

     

     

     

    "Chess is as an elaborate a waste of time as has ever been devised outside an advertising agency."

          – Raymond Chandler

     

    Entries in Billy Mays (1)

    Saturday
    Jul312010

    I wouldn't have thought that necrophilia would increase response, but...

    DateSaturday, July 31, 2010 at 12:18AM

    Just saw a :120 DRTV spot for the "FixitPro", a product that hides scratches on cars.

    It was hosted by Billy Mays.

    Who has been dead for over a year.

    I don't know what worries me more.

    That the folks who run that agency don't seem to give a shit, and are too cheap to reshoot.

    Or that his death actually hasn't affected response rates negatively.

    I'm betting on the latter, since the above image is featured prominently on the site.

    Sigh.

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