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Scott McKay is a Toronto strategist, writer, creative director, patient manager, half-baked photographer and forcibly retired playwright.

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    "They had their cynical code worked out. The public are swine; advertising is the rattling of a stick inside a swill-bucket."

          – George Orwell

     

     

     

     

     

    "Advertising – a judicious mix of flattery and threats."

          – Northrop Frye

     

     

     

     

     

    "Chess is as an elaborate a waste of time as has ever been devised outside an advertising agency."

          – Raymond Chandler

     

    « "we've arrived and to prove it we're here" | Main | every new iPhone user leaves someone else farther behind »
    Wednesday
    Jun092010

    a brave new world 

    DateWednesday, June 9, 2010 at 9:26PM

    For my birthday I got a lovely, practical and exciting present – a Canon Speedlite 580 EXII flash. I can only imagine how it's going to open up my potential for shooting.

    I've been purposely keeping things simple with my dSLR, starting out with a used xti and the cheaptastic 50mm 1.8 lens, and only adding when I get a sense of how to use what I already have. The 1.8 helped me understand composing, instead of relying on zoom to frame things, by forcing me to engage with my subject and move around to get my shot. And it's really helping my understanding of aperture. (For instance, I'm not quite sure why I was shooting wide open that day, what with the blistering sun and all; wouldn't do that quite as aggressively again.)

    Anyway, I really like shooting in natural light, but I'm really looking forward to weeks of messing around with what this flash will do. It's the only way to learn, isn't it?

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    Reader Comments (1)

    Have you become a geek, scooter?

    June 10, 2010 | Unregistered CommenterPeter Housley

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