search my site:

 

 

 

Scott McKay is a Toronto strategist, writer, creative director, patient manager, half-baked photographer and forcibly retired playwright.

This little site is designed to introduce him and his thoughts to the world. (Whether the world appreciates the intro is another matter.) If you'd like to chat, then you can guess what the boxes below are for.

 

 

This form does not yet contain any fields.

     

     

     

    "They had their cynical code worked out. The public are swine; advertising is the rattling of a stick inside a swill-bucket."

          – George Orwell

     

     

     

     

     

    "Advertising – a judicious mix of flattery and threats."

          – Northrop Frye

     

     

     

     

     

    "Chess is as an elaborate a waste of time as has ever been devised outside an advertising agency."

          – Raymond Chandler

     

    « "Great, now people associate freelancers with Donald Rumsfeld" | Main | all the stuff on the wall »
    Saturday
    May012010

    red is the old green, blue is the new blog

    A housekeeping item of no importance whatsoever. As the many singles of people who have visited this site may remember, until about 5 minutes ago the text links appeared in red. From day one of this digital endeavour I thought the grey and black and red and white thing looked quite nice.

    There was just one little problem with it.

    I couldn't see the damn links.

    Now, I know why that is: red-green colour blindness. On occasion I've stared at objects and been able to see the same thing as red, green, grey or brown in the space of about five seconds. It's not true of every shade of red or green, but in certain situations it seems certain shades of each just look interchangeable for me. And the links on this blog, appearing in the next body copy, just happened to meet those criteria. Hell, even some blues and purples sometimes are hard to tell apart. I've had to accept that colour, for me, is sometimes slightly negotiable.

    Let me tell you, this is not a very helpful trait when you're in art school. And it's an occasionally hilarious trait for the people I work with; needless to say I will not sign off on any printer's proofs without an art director being available. Fortunately it looks like medical science may be rushing to my rescue. Gee, I can't wait.

    I'll end this somewhat embarrassing post on this note, to reassure the people I work with and with whom I drive to client meetings: I can tell the difference between a red and green traffic light, and not just because of their position. They actually do appear as different colours to me.

    Really.

    PrintView Printer Friendly Version

    EmailEmail Article to Friend

    Reader Comments

    There are no comments for this journal entry. To create a new comment, use the form below.

    PostPost a New Comment

    Enter your information below to add a new comment.

    My response is on my own website »
    Author Email (optional):
    Author URL (optional):
    Post:
     
    Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>