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Scott McKay is a Toronto strategist, writer, creative director, patient manager, half-baked photographer and forcibly retired playwright.

This little site is designed to introduce him and his thoughts to the world. (Whether the world appreciates the intro is another matter.) If you'd like to chat, then you can guess what the boxes below are for.

 

 

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    "They had their cynical code worked out. The public are swine; advertising is the rattling of a stick inside a swill-bucket."

          – George Orwell

     

     

     

     

     

    "Advertising – a judicious mix of flattery and threats."

          – Northrop Frye

     

     

     

     

     

    "Chess is as an elaborate a waste of time as has ever been devised outside an advertising agency."

          – Raymond Chandler

     

    Entries in agencies (11)

    Sunday
    Feb282010

    um, which way is the HR department?

    One of the reasons that a lot of the people I work with (including me) are in advertising is that we're unemployable in any other line of work. Not because of our vast creativity or anything, but because we swear. We're messy. Some of us have been known to vent frustration by, on rare occasions, throwing objects.

    In most workplaces, in most businesses, that's not acceptable. (Except here.)

    The office of every client I've ever had has been a civil, dignified and tidy place. Inappropriate things are not loudly said or loudly enjoyed by large groups. There aren't outbursts of passionate venting. Foot-high piles of paper are not tolerated as a form of filing. Discourse or actions that are disrespectful are frowned on or actively punished. And that kind of civil, ordered and respectful place is just not an environment in which I can work.

    And I'm not alone. I once worked with a really strong account person who got hired by the marketing department of a large finanical institution. When I talked to her a couple of months into the job, she was bordering on despair. "I can't swear. I have to watch what I say. It's torture."

    She'd taken the job I think pretty much because the company would top up her salary during mat leave, something she'd obviously been planning and was now several months hence. At the same time she'd get exposure to things from the inside, something that could only help her understanding of and relationships with her clients. It had looked like a win-win. But she was having serious doubts.

    "I don't know if I can make it. No one jokes. No one has an opinion. I just want to scream at them. Even the meetings are dull. They're so serious. For every meeting they make agendas and stick to them. Can you imagine?"

    No, I couldn't. And neither could this organized, serious, smart marketer who thrived on the chaos, untidiness and passion of agency life. After she came back from mat leave she jumped back into an agency as soon as she could, for not quite as much money, for not quite as good benefits. But the work, and the way of working, was not negotiable for her.

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