Return to ArticleRecommend the red carpet model of social media hype (Email)
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Scott McKay is a Toronto strategist, writer, creative director, patient manager, half-baked photographer and forcibly retired playwright.
This little site is designed to introduce him and his thoughts to the world. (Whether the world appreciates the intro is another matter.) If you'd like to chat, then you can guess what the boxes below are for.
"They had their cynical code worked out. The public are swine; advertising is the rattling of a stick inside a swill-bucket."
– George Orwell
"Advertising – a judicious mix of flattery and threats."
– Northrop Frye
"Chess is as an elaborate a waste of time as has ever been devised outside an advertising agency."
– Raymond Chandler
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